The StatCat module is both an admin module and a basket interface module. The primary purpose of StatCat is to generate static catalog pages (indexes and sub-pages) directly from your Miva Merchant products and category databases so that search engines will add your pages to their index. Presumably this will allow customers to find your store amongst the millions of web sites on the Internet. As such, the pages generated are basic html pages with links to sub-pages, basket page and individual product pages in your Miva Merchant system. Each page contains your store title, meta description, meta keywords, footers along with the products. Category pages also contain category headers and footers. Although these are static html pages, they have direct links which allow customers to add the products to their basket which is maintained in your Miva Merchant shopping cart system. If you are using the CIM Inventory Manager or Miva Corp's new Inventory Manager (in Merchant 4.x), it will even check the stock level and return an out of stock message if stock level is depleted ** Caution: If you are using Merchant 4.0 and its Inventory Management system that deducts products from inventory when they are placed in the basket, you should select to NOT use the Add to Basket buttons if you have one-of-a-kind items. The reason for this is that some robots and other indexing software may even follow links which contain the ? and & characters. This could result in the stock level decrementing to zero and out-of-stock emails being sent. The products won't be removed from inventory completely, as they will be re-stocked when you run the Admin:Delete Expired Shopping Baskets. This undesirable situation does not exist in Merchant versions 2.x or 3.x. It is also not a problem in Merchant 4.x if your store does not use the Miva Corp Inventory Management or your product stock levels are not likely to be depleted with one or two passes of the indexing program. The store owner determines which page the customer will go to when they select to add a product to the basket. They can be taken either to the basket for review or back to the static page they just selected from. Both processes are automatic and do not require Javascript or meta refresh routines. Either click through destination can be used on either of the sort options, store owner choice. In addition to the functionality of this module, it provides an excellent example of how to interface static pages with the Miva Merchant system with return to the correct static page. Quick links on each sub-page allow the customer to return to the index or go straight to their basket for review and checkout. Below the sub-pages the store owner can even generate individual product pages. These product pages contain the full sized image and description. If the store uses the Flexible Product Description module and the product record contains a Keyword field, those product specific keywords are added to the store's generic keywords which are already in all of the static pages. The store owner can decide whether to display the price for each item on the static pages. Since these pages are static and cannot function interactively to determine customer price groups or discounts, the hide price routine has its place. However, if the store has no price groups and discounts are calculated on basket totals or discount coupons, the price listing is useful. The static pages also have no way to restrict access. So if your store is one which does not allow certain products to be shown to all customers, then this module is not for you, unless you can place all of those restricted products in specific categories. In which case, you could then sort pages by category and simply delete those categories' pages. This module is for Miva Merchant 2.x, 3.x and 4.x. It works with both the Miva Merchant look and feel (mmui.mv) and the OpenUI look and feel (oui.mv). If using the mmui.mv, there are two edits that need to be made to the mmui.mv file. StatCat produces pages similar (mirror) to the layout in Miva Merchant with admin control. The following configuration settings are made within the standard Miva Merchant admin interface: Page title, home URL, optional title/store logo, title background color, title foreground color, category title header size, number of product columns on the category sort page, Meta description of the site, Meta keywords on the site, return action after adding a product to the basket, option to hide the prices, category column background color, category column foreground color, category column font, category column size, product background color in the category sorted pages, product foreground color in the category sorted pages, product font and size in the category sorted pages, optional display of thumbnail images in the category sorted pages, store front page welcome screen, search button input, product descriptions on category pages, and page footer. Once generated, the index pages can be linked to your main home page. The catalog can be left in the directory it is generated in or copied to any web site (or multiple web sites) to increase search engine visibility. The links to images and back to your Merchant.mv store will work across servers. An example of this remote distribution can be seen at my Yahoo/Simplenet web site. The limitation to the remote distribution is that these remote static pages are one way, ie. placing a product in the basket will take the customer to the main Merchant.mv, but not back to the remote static page. They would then continue shopping in Merchant.mv. This limitation exists only if the static pages are not in their original catalog directory. If they are in the catalog directory on the local server with Merchant.mv, then return to the static pages is one of your options in admin. The StatCat also has the ability to generate static pages which can be placed on a disk and used as a catalog which can be mailed or given out to potential customers. When using this option, links to your web site or the shopping cart are suppressed. An example of this type of catalog can be seen online. It has no links to the cart and the images are virtual to the static html pages. When generating the catalog, the store owner has the option of restricting the html output to a list of specific categories. This is particularly useful when the store owner wants to place their static pages on remote servers which have specific themes in a mall environment. Some categories may "fit in" and some may not. This also might be useful if you want to create disks with only certain categories of products on them to be given to customers. Note 1: StatCat uses the first letter of the product name to name the sub-pages. If you use illegal characters for the first letter of product names, you will not be able to generate the by-name catalog. An example would be the left bracket, as some might have put the font tag at the beginning of the product name. If that is the case, use the by-category catalog. Note 2: If you have an excessively large products database, you will probably not be able to run StatCat on a server without timing out. However, you should be able to run it in MivaMia if you have a mirror of your store on your PC. You would then need to upload the static pages manually. This store of 600 products took about 5 seconds to generate the category pages. Example static catalog pages - Sort by name
- This example has the add to basket button disabled
- This example contains StatCat generated individual product pages
- Sort by category
- Click through returns to the originating static page after addition (alternatively you can have it remain at the merchant.mv basket)
- This example contains StatCat generated individual product pages
Several new features have been added to the compiled version; background image, functional navigation bar, "smart" metatags, extensive implementation of keyword and header and footer usage, product page names can be product code or name ending with html, inclusion of product links at the top or bottom listed as featured products or similar designation, include any fields in the products database on product pages (including modified structure), optionally hide subcategories on category pages as applicable, additional product page links such as "check availability or latest prices", and export to any directory within the store's path (creates directory if it does not exist). Discontinued (inactive) products can continue to have modified static pages generated so that search engine links remain viable, yet do not result in errors when linked to the store. Additionally, affiliate codes can be included with every link so that the static catalog pages can be given to affiliates who wish to mirror your catalog at their site. If you are using the OpenUI, StatCat adds "smart" metatags to your merchant.mv so that when the customers (and search engines) click from your static pages to your actual store, the pages will contain metatags related to category headers, product descriptions and product keywords (if used). It also reverses the title tag with the category and product screens so that the category or product name appear first, then the store name. If your store has our Volume Pricing module version (4.53 or higher) installed, StatCat can optionally include the volume price table on the static pages. When creating the static product pages, a flat file is created in the background which can be used for a data feed file for submission to FroogleTM. It contains the header and data for the basic file format.
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The Search Friendly Links module replaces the links in the category tree and category pages of Miva Merchant with “short links” that are more search engine friendly. Miva Merchant uses long links with 4 variables. Some search engines will not follow these links while they will follow shorter links with fewer variables.
Key Benefits
- Generates short-links in the category tree and category pages in Miva Merchant
- Interprets short-links from any web page or email
- Benefits of shorter links
- Short links are generally more likely to be followed by Search Engine spiders
- Easy to write (and remember) direct links to products and categories in your store
- Long links may word-wrap in some email systems, causing them not to link properly
- Shorter links are less likely to word wrap
- Search engines frequently will not read links with multiple variables (a.k.a. “long links”) such as those produced by Miva Merchant
- A typical Miva Merchant link such as:
http://www.yourstore.com/pathto/merchant.mv? Store_Code=ST&Screen=SFNT&Category_Code=CTGY1&Product_Code=PRD1
is shortened to:
http://www.yourstour.com/pathto/merchant.mv?page=ST/SFNT/CTGY1/PRD1
or: http://www.yourstore.com/page/ST/SFNT/CTGY1/PRD1
The reduction in the number of variables helps with search engine spiders
- Short links are always interpreted and understood by your store when the module is installed and turned on. Therefore, any “short” external link can be used even if you have turned off the display of the short links.
- Long links are always interpreted and understood by your store; so previous search engine listings and external links continue to work normally.
- The “display” of the short links in your store can be disabled, though the store will continue to interpret the short links from external sources (ie: the companion product Search Friendly Store Map, emails and mailing list, etc)
The Search Friendly Links module can produce best results when used in conjunction with the companion product Search Friendly Store Map. The store map product will generate a static HTML page containing Search Friendly Links to every product and category in your store! Search engines tend to give static HTML pages (and the links on these pages) higher precedence and ranks. When used together, these two products generally enhance search engine positioning.
New In v4.02/v4.52:
- Directory Style Short Links: http://www.yourstore.com/page/SC/PROD/CAT1/PROD1
- OpenUI Token and Copernicus OpenUI SuperMod Template Compatible
***NOTE: In order to generate the short links with only one variable, each of the included variables are separated with a forward-slash ("/") character. Thus, no category or product should have this character in the category or product code.
Example Usage
A storefront owner that sells cakes and jelly beans online wants to improve the search engine positioning of the store. He has an attractive storefront and has made it very customer friendly (yep, you guessed it – he’s using the Copernicus Customer Service Suite) but the only shoppers who come to his site are repeat customers who originally heard about his site through “word of mouth.” He knows that if he could just get listed in the major search engines he could increase his sales, but he can’t understand why his site has not been “spidered” by the search engines. He’s not ready to “pay per click” with search engines like Overture, he just wants to get listed.
As a result of his frustration about his search engine placement (or actually, lack thereof), the storefront owner has been learning a lot about search engine optimization (SEO). He has learned that the reason his website has no placement on the search engines is because Miva Merchant produces dynamic pages with links that are not read by the spiders and robots sent out by search engines to find websites. The links are too long (those spiders are so impatient!) and spiders disqualify them due to having too many variables. Of course, he knows that it’s also very important that his pages are full of good content that can be easily logged by the search engines.
The Solution: The Search Friendly Links module will quickly solve the long links problem that this storefront is having. The Search Friendly Links module turns the long links for each category and product page into “short links” that are easily read by those spiders and robots. Further, he likes to make posts to the “Dessert-lovers” email forum; but every time he posts a link to one of his products, the links are so long they “word-wrap” and become un-clickable! So he installs the Search Friendly Links module, and starts posting short links to his products. Now his links look better in his store and his email, and the spiders are happier too!
[Product Manual]
[Marketing Brief]
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Search Engine Optimization for Miva Merchant
Miva Merchant does not inherently provide the Meta Tags that are used by search engines to
catalog websites. The MetaTag Generator automatically provides the Meta Tags required by search engines for proper search engine recognition and positioning. This module creates those tags for you and allows your storefront to be recognized and cataloged by the search engines.
Key Benefits Include:
- Automatically generates category- and product-specific keywords based on existing category and product names in Miva Merchant
- Automatically generates a page description based on the existing site introduction page, category and product headers in Miva
Merchant
- Places these keywords in the HTML HEAD section of your Miva Merchant store – exactly where the search engines go to look for Meta
Tags!
- Allows you to specify site-wide keywords that are added to all pages
- Automatically creates META ROBOT tags to indicate which pages should be followed and indexed (ie: Store Front, Category and Product pages), and "noindex" for pages such as the Login & Checkout
- Allows you to tell the search engines how often to come back and spider your site through the “Meta Revisit-After” functionality
- Gives you FULL CONTROL of your product and category Meta Tag descriptions and keywords
- Specify Site-Wide Keywords that are added to all pages
- All descriptions and keywords can be customized individually for the store front, category and product pages
It's a common misconception that search engines don't properly catalog Miva Merchant sites; the truth is that Merchant does not provide the proper search engine Meta Tags, causing poor search engine placement. Adding this module to your store will provide search engine compliant Meta Tags, improving how some search engines will catalog your site!
[Product Manual]
[Marketing Brief]
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The Search Friendly Store Map module creates a static HTML page containing Search Friendly Links to all of the categories and products in your Miva Merchant store. When you provide an HTML link to the Store Map from your home page, search engines will read the map and will then be directed to catalog every category and product in your store.
The Search Friendly Store Map optionally uses short-style links in order to provide search engines with links that are more likely to be followed. When using a short-link style, this module should only be used with its sister-module, Search Friendly Links. The Search Friendly Links module understands the short links in the Store Map and interprets the short links so that your store links function properly. When used together, these two products greatly improve the possibility of having your storefront “spidered” by the search engines.
The Search Friendly Store Map optionally uses “directory style” short links which are then rewritten into Search Friendly Links using the Apache mod_rewrite commands described in the manual. This third (optional) style of link should only be used when Apache-style URL rewriting is available and the Search Friendly Links module is also installed. This format should provide optimal spidering, as all products and categories are seen as “static html” pages via the Store Map.
Key Benefits:
- Generates a static HTML Store Map page from your Miva Merchant site
- Static HTML page contains links to all category and product pages in your Miva Merchant site
- All links in the Store Map are optionally “Search Friendly”
- The Store Map page can be provided to search engines for “spidering”
- The Store Map page can be made available on your website to give customers a quick way to navigate through your site
- Map Headers and Footers are configurable so map can serve as a “splash page’
- Choice of three link styles:
- Standard Miva Merchant links
- Short-style “merchant.mv?page=” (Search Friendly) Links:
ie: http://www.store.com/path/merchant.mv?page=Store/Screen/Cat/Prod
- Static HTML “directory” style links using .htaccess rewriting:
ie: http://www.store.com/page/Store/Screen/Cat/Prod
- Inserts a LINK tag in the HTML HEAD section of your Miva Merchant storefront
- LINK tags tell a search engine to read the static HTML page and catalog all the category and product pages in the store map
- Allows you to re-generate the static HTML page with the click of a button when you add more products or categories to your Miva Merchant storefront
- Create an updated list of your category and product pages on the HTML page
When search engines “spider” the static HTML Store Map page created by the Search Friendly Store Map module, they will see every product and category in your store. The short links lead the spiders down to the actual, dynamic pages in your Miva Merchant site and the search engines can then catalog the dynamic pages. In essence, you are using a static HTML page that is easy to update and automatically uses short links to lure the spiders deep into the dynamic pages of Miva Merchant.
***NOTE: When using either of the optional links (Short-style links or Directory-style links) this module must be used in conjunction with its sister-module, Search Friendly Links. A mod_rewrite rule is required when using directory style links. Please consult your hosting provider to see if mod_rewrite is supported to determin if this link style will be available to you.
[Product Manual]
[Marketing Brief]
Price: $49.95 Upgrade Cost: $25.00
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Boost your pay-per-click search engine campaigns with keyword-specific ROI analysis at GoToast.com! GoToast is a bid management system that manages your keyword bids across all major pay-per-click search engines (PPCSEs). The GoToast service includes an ROI Tracking tool that provides data about the amount of profit earned by each keyword. This module integrates your Miva Merchant storefront with the GoToast tracking tool. Price: $49.97 Upgrade Cost: $25
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Converts your category and product links to single parameter URLs so that search engines will index your Merchant pages. Many search engines will only index URLs which have just one value after the ? character. This shortened URL is swapped with the original URL links for the category names in the category tree and the product names on the various list pages and category pages. Alternatively, you can use URLs which are similar to the original URL links, but with the Store_Code removed. These shorter (modified URLs) can be indexed by most search engines. By using this method, you don't need an external handler file and will still get the store indexed. Optionally adds rollover bullets to the left of the category names in the category column. These bullets contain links in the standard URL format for Merchant so that each category has two different links on the storefront. As an added feature, if the store is a single store in the domain, the URL is optimized for search engines by removing the redundant store code which has been found to hinder search engines. This optimized URL is used with the optional bullets in the category column and also with the thumbnails on category pages. Optionally adds text or image below the thumb on category pages, e.g. Click to Enlarge or More Info. This module works with a handler file such as our free store4.mvc (compiled store4.mv). The Swap Link module can further enhance your chances of search engine ranking by producing static sitelink*.htm files which list all of your categories and products with the single parameter link. This feature is configurable to allow you to optimize the sitelink pages with meta tags, key word rich text, etc. The site link pages are generated very quickly through admin. You can optionally include the price and a brief description of the item. The brief description uses either the Flexible Product Description module pseudofield called "brief" or the first 100 characters of the full product description. As long as you don't go overboard with your narrative (top of page) text, each page will be less than 100K. If multiple pages are required to include your whole catalog, a link to the next page is included on each page. Limitations: OpenUI look and feel only. While it can be used in a MMUI store (like this one), the editing is complex and I do not provide instructions so that you could do it yourself, as anticipated support would be significant. Currently has not been tested with cgi type Merchant URLs, so I can't certify that it works with them. Currently is not compatible with Viking Coders category templates. If there is enough interest, I will make an effort to include that compatibility. If you have replaced the standard layouts (product line or product expanded) with custom, 3rd party module solutions, then the swap links will not be generated for those particular pages. Category links use the standard category tree (column). If you have removed the left hand category column, then the swap links cannot be generated. Price: $20 Upgrade Cost: $0
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Have you ever wondered why you're not getting massive hits on your Miva Merchant Store when you have the best prices on the Internet? Ever searched the internet through a search engine only to find that some ancient, inefficient and cumbersome old site is getting all the hits that you deserve?
Well now its time to get serious, its time to get even... its time to bring in the Search Engine KILLER. THE PROBLEM merchant.mv?thisandthat
The problem with Miva Merchant and other database driven stores is that the technology used to access and display the product information is NOT search engine friendly.. In fact, most search engines will ignore EVERY PAGE of your eStore! Someone somewhere made the decision that URLs with arguments, information passed long with the URL eg. file.mv?argument1&argument2 etc, indicates that the page isn't worth indexing, but these arguments are essential to any database driven store. Some search engines even refuse to index pages that are .mv! (Northern Light for one).
As a result, your state of the art Miva Merchant Store is missing out on major search engine exposure, and your competitors lousy mall which they hand create using FrontPage97 is getting all the hits.. JUST BECAUSE EVERY PAGE IS A STATIC HTML PAGE.
In an ideal world, what you need is the sophistication of your Miva Merchant Mall and the search engine pulling power of a good old HTML site too. THE SOLUTION Now YOU can live in that ideal world!
Search Engine Killer (or SEK for short) is perhaps the most significant software release for Merchant stores EVER!
While it adds NOTHING to the functionality of Merchant, it wages war on search engines - those sites who may well decide how much money you make next month.
It is a sophisticated complementary product which runs seperately from Merchant, but knows everything about your store!
The mirror site is:- 100% HTML
- Designed with the Search Engine in mind using the Title tag, Meta Tags, text placement, IMG ALT attributes and more to get you the best possible search engine ranking.
- automatically generates HTML pages from the information stored within Merchant:
- an index.html page for submition to search engines with a link to every other generated page - an html page for each category and subcategory, eg. your_category_code.html which lists every product and links to.. - an html page for each product- product pictures througout! The SEK Mirror references the URL of the product images already online in your real merchant store!
- multiple links on every html page to both the SEK Mirror pages (so that the search engines find and index every single page) and directly to your Merchant Mall..
- dynamic referencing technology is used so that the links back to your Miva Merchant Mall are context sensitive. eg. SEK Mirror product pages click straight through to the appropriate BUY ONE page in your real Merchant Store!
- remembers your previous preferences to allow ultra-fast regeneration after significant changes to your mall
- SAME NAMING CONVENTIONS AS SEK1
- the html files generated are named using the Merchant Category and Product codes you have specified in Merchnat so that even after a new mirror is generated the Search Engines find previously indexed files.
- Even if search engines DID spider every page of your Merchant Store, there is NO WAY that it would get the same high rankings. Your SEK Mirrors site is built from the ground up with search engines in mind by a developer with many years of experience in site promotion.
and here is the trick..
EVERY PAGE IS DESIGNED TO GIVE THE IMPRESSION THAT IT IS YOUR STORE WHEN IT IS REALLY JUST A TEASER PAGE
What will it mean to your business to be able to submit a single html page to search engines and have their spider catalog every category and product you have?
How would you like to be able to strengthen your position by submitting an html page for each category that can also be submitted seperately? Price: $59.97 Upgrade Cost: $29.97
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You've got your store spidered by the search engines, you're showing up in the search engine results, but you just can't seem to improve your rankings...Search Engine Tweak Pro (SETPro) is here to help! Search engines take into account many factors when ranking web results, and one of the most important is proper page content optimization. Miva Merchant's dynamic page creation is not designed to be search engine friendly with how it creates and displays the page content. This is where SETPro comes in to play with a number of optimizations and enhancements for product and category screens. These optimizations are primarily done with the Google search engine in mind, but are also relevant to most other popular search engines.
PRODUCT SCREENS: - Product Name Tags:
Allows you to set the product names on the product screens to a preferred heading tag, bold, or none (, , , , ).
| The keywords to focus on for an individual product page are typically contained within the product name. Making the product name a larger font size using the heading tags, compared to most of the other page content, adds extra weight to those keywords when rankings are determined. |
| | Page titles are extremely important to search engines. Miva Merchant adds the store name in the browser window's title bar along with the product name. This is a good thing, but it may also make it undesireable by diluting the product name keywords with an unnecessary store name, thus giving less weight to your keyword focus. |
| | Stock Miva Merchant nests a considerable amount of hidden tables within one another. It makes for an adequate display but search engines don't see page content as the viewer does. That creates a large amount of page code that pushes the product descriptions far down the page, even possibly tripping up some older search engines. It's best to have your real keyword content as far up the page code as possible, creating more keyword weight and improving relevancy for the product pages. It's recommended to use either this option or the commented out feature described below, but not both. |
| | This is the same as the product description display above, except that the description and title are commented out, essentially invisible, at the top of the page. Most search engines will ignore comment tags but some may take them into account. This is an elegant alternative to actually displaying the product name with description at the top of the page, leaving the page as it's meant to be displayed. It's recommended to use either this option or the displayed product description feature described above, but not both. |
|
CATEGORY SCREENS: - Category Name Tags:
Allows you to set the category names on the category screen, to a preferred heading tag, bold, or none (, , , , ).
The keywords to focus on for an individual category page are typically contained within the category name. Making the category name a larger font size using the heading tags, compared to most of the other page content, adds extra weight to those keywords when rankings are determined.
| | |
Page titles are extremely important to search engines. Miva Merchant adds the store name in the browser window's title bar along with the category name. This is a good thing, but it may also make it undesireable by diluting the category name keywords with an unnecessary store name, thus giving less weight to your keyword focus.
| - Product Links in Line-Item Listings:
Optionally replaces the product name with a linked product name, when a line-tem listing is used. This is mainly for category screens, but also applies to related products, search results, and product list screens.
|
| Search Engines add additional keyword weight to pages using those keywords contained in incoming anchor text (links) from other pages. |
| - Product Short Description in Line-Item Listings:
Optionally adds a short product description under the product name when a line-item listing is used. Mostly used for category screens, but also applies to related products, search results, and product list screens when line-item formatting is used. Choices are: - None
- Product Description (First 200 characters with stripped out HTML code)
- Product Short Description (Displays from the OpenUI Short Description Field)
|
| Particularly helpful with non-descriptive category screens or related product areas, by adding more useful content for search engines to index. Also useful for adding varied keyphrases by use of the product's Short Description field. |
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Static page generation will make a duplicate of your site's products into static html pages, with an easy index page of all items. This script inserts the META tags (Description, and Keywords, NOFOLLOW) from your product name, and description, and places them into the HEAD of the document (where they are found by search engines). The filenames are the product codes, and the title of the page is the product name. Even the products' Attributes are placed on the screen for the customer to make a choice right there! From these pages, visitors can add the product, and it will take them into the basket of the store. Plug And Play Utility module allows complete control over how your page is formatted. you choose where the Product Name, Description, Image, Price, Weight, Product Code, and Attributes display. All customizable from an easy to use Admin Screen. It has never been easier to make pages for the Search Engines, and keep them updated. Look for new features to come soon - including adding your own keywords and descriptions to pages inside the Merchant Cart with OUI. These keywords and descriptions will also be used for the static pages. Price: $36.67Compiled: $41.67 Upgrade Cost: $5
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Get dedicated-server performance and better search engine optimization from a module. If your site is bogging down from too many "just looking" visitors, or if your finding your Merchant Store pages not getting into search engines, then Merchant Optimizer is the perfect tool for you. Merchant Optimizer works by creating exact copies of your store's screens, saving them as standard HTML pages in an alternate directory. These static pages are much easier for your server to serve to your customers and for search engines to scan and index. With a few additional tricks, you direct all browsing to be done in the static pages, or just use the static pages as entry points for your Merchant store's dynamically generated screens. You can create separate static pages for different affiliates, or even for different domains, using your store for example, to create a mirror site that can be used under a different domain. For example, you can have a copy of your store's screens, on www.mysite.com, then create another site called www.myothersite.com....and have both sites point shoppers into your Merchant store. (This second store could be configured with an affiliate link, and those hits tracked by any compatible affiliate module such as Merchant's built in affiliate module or VikingCoders.com Affiliate Manager.) As you can see, this module is both absurdly simple to operate, yet limitless in its applications. A little imagination will go a long way. Price: $179 Upgrade Cost: $0
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Search Engine Optimization (SEO) is a key to the success of your On-Line business. This module provides a multi-level control of your store meta tags. You can specify meta tags on a global, page, category and product levels. Module provides a template field for each of its levels, along with an Advanced META Tag Generator Tool which will quickly generate common meta tags, based on provided information. METAMaster Module is designed for easy intallation and is automatically configured for SFNT Storefront, CTGY Category Display and PROD Product Display pages. You can easily add this functionality to any other page used by MIVA Merchant system. This gives you master control over your store meta tag settings. The ADS META Master Module Features: - Simple Module Installation and Configuration
- Automatic installation, configuration and item assignment for SFNT, CTGY and PROD pages.
- Automatic installation and assignment of revised Storfront, Product Display and Category Display templates. Current version history templates are used to generate revised templates. Previous template versions will be available through version history.
- Multi-Level control of store meta tags. Global, Page, Category and Product Level controls are available.
- Advanced META Tag Generator Tool which will quickly generate common meta tags, based on provided information. You can also quickly check the character count for META Description and Keywords. This tool will be available on all METAMaster controlled fields.
- Module is fully compatible with Merchant Template language. Tokens can be used to dynamically populate information in your meta tags, which can be a great time saver.
- No template editing is required, but is available for advanced users. HTML and template scripting knowledge is required to make template modifications. If you do not have these skills it is recommended you contact ADS representative to get assistance with template design and customization.
- Global Level Control:
- Global META Tag settings are used if no other meta tags are available
- Global Level Control can be used on any of MIVA Merchant pages
- Advanced META Tag Generator Tool make creating meta tags simple
- Tokens can be used to automatically insert content
- Page Level Control:
- Page META Tag settings are used if no Product or Category meta tags are available
- Page Level META Tags take priority over the Global Level settings
- Page Level Control can be assigned to any of MIVA Merchant pages
- Advanced META Tag Generator Tool make creating meta tags simple
- Tokens can be used to automatically insert content
- Category Level Control:
- Category Level META Tags take priority over the Global and Page Level settings
- Advanced META Tag Generator Tool make creating meta tags simple
- Tokens can be used to automatically insert content
- Product Level Control:
- Product Level META Tags take priority over the Global and Page Level settings
- Advanced META Tag Generator Tool make creating meta tags simple
- Tokens can be used to automatically insert content
- Additional Module Uses:
- Easily add module functionality to any other page used by MIVA Merchant system.
- Use this module to provide additional content to the page HEAD area, specific to individual page templates, categories and products. The content may be javascript, stylesheets or any other page, category or product specific information that belongs in the HEAD section of the page.
Sample META Master Category configuration screen with Advanced META Tag Generator Tool
 Module installation and functionality has the following requirements: - MIVA Merchant Version 5.0
- Settings and control this module provides are used in conjunction with Item "ads-metamaster", PROD Product Display, CTGY Category Display and SFNT Strorefront page templates that are pre-installed and configured with this module.
- Original templates and/or Merchant "Original" templates will not be modified by this module and can be restored, using the new Version history features, at any time.
- No template editing is required, but is available for advanced users. HTML and template scripting knowledge is required to make template modifications. If you do not have these skills it is recommended you contact ADS representative to get assistance with template design and customization.
Price: $89.95 Upgrade Cost: $0
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Search Engine Helper will create pages for search engines to see. You can customize the META tags (Description, and Keywords, and NOFOLLOW) through an administration screen. The search engine has no idea that the page is dynamically created, because the file extension is hidden. The engine also will give better results, due to the directory it is placed inside being relevant to the product or category. Price: $32 Upgrade Cost: $0
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Get More of Your Store Listed on Google. The introduction of Google's new service to provide an easier way to get your store links into Google, has been meet with cheers and well, a few tears. While its results are nothing short of astounding (sometimes improving coverage up to 100%) its implementation has left some folks, hanging like vines in the jungle. The problem with Google XML Site Maps are--well do you know what python is? If you think its something that slithers along the floor of the rain forest, then read on--if not, maybe you're up to the challenge of wading through the Google XML site map swamp yourself; but then again, maybe you've got better things to do with your time; like continuing to read this short missive. Introducing Merchant Moogle: the fully Miva Merchant compliant, one click and your done solution to letting Google get more of your site indexed, better and faster. All Moogle requires is the simple installation of a Miva Merchant module, one or two settings and wham...your XML Site Map of your Merchant store is created, in place, and optionally, submitted directly to Google from the Moogle module itself. What's the Google XML Site Map all about? It's a collaborative system that enables you to communicate directly with Google to keep them informed of all your store's web pages. It lets you tell Google when to update their listings, which listings are more important to you and more. A Google XML site map gives you: - Better crawl coverage to help people find more of your web pages
- Fresher search results
- A smarter crawl because you can provide specific information about all your web pages, such as when a page was last modified or how frequently a page changes
Moogle is compatible with PHOSPHOR Media's Merchant Optimizer module, Miva's / Copernicus Search Friendly Links, and Pixel Composers SEO Links products. For more information, download the Moogle PFD Users Guide. Note: currently available for Miva Merchant versions 4.14 through 4.24. Price: $59.95 Upgrade Cost: $0
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You don't need a module to do this. At http://www.emporiumplus.com/store4.txt is a text file. Simply save it to your PC. Edit the first line and change the store code from wcw to whatever your store code is. Edit the next to the last line and change the 4.00 to your merchant version. Rename the file to store4.mv and put it in your root directory. Then you can call it like http://www.emporiumplus.com/store4.mv?p=1AA00100 using p = Product, c = Category, s = Search. Or you can name the screen directly, eg Screen=BASK Here are some url examples: - http://www.emporiumplus.com/store4.mv?p=1AA00100
- http://www.emporiumplus.com/store4.mv?c=1AA
- http://www.emporiumplus.com/store4.mv?s=Foster
- http://www.emporiumplus.com/store4.mv?Screen=TELL
As you can see in the code, it also has hit tracking. It creates a flat file entry every time it is run so you can easily view what your customers are going to by using a flat file import into something like MS Excel or MS Access.Provided by: William Weiland Price: $0 Upgrade Cost: $0
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<-- Just click this link and then add to your favorites! Back to Top Quickly and easily generate sitemap (sitelink) files which can supply direct, optimized links to your categories and products for search engine indexing. The links can be standard Merchant, or directory style, or shortened, static file appearing links. This module is for MIVA Merchant 5.x. We also have the corresponding module for an older version of Merchant.
Site Map Files The Swap Link module can further enhance your chances of search engine ranking by producing static sitelink*.htm fileswhich list all of your categories and products with shorter links. This feature is configurable to allow you to optimize the sitelink pages with meta tags, key word rich text, etc. The site link pages are generatedvery quickly through admin. You can optionally include theprice and a brief description of the item. The brief description uses the first 100 characters of the full product description. As long as you don't go overboard with your narrative (top of page) text, each page will be less than 100K. If multiple pages are required to include your whole catalog, a link to the next page is included on each page. If you have the abilityto re-write the .htaccess file on your domain, you can usedirectory style links or static appearing links on the sitelink pages. See the installdoc for more information on this feature. Youcan even include the affiliate link.
The module currently fully supports the mivasql configuration of MIVA Merchant 5. It also supports MySQL as long as load balancing has the data stored on the single MySQL server. This would be the case in most of the server setups. For those that are not, we are in the process of converting the code for that remaining, very small group of MIVA Merchant stores. At this time we have not had a problem. Modules will be moved to the top of the queue as needed.Price: $20.00 Upgrade Cost: $0
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Need to include metatags on your product and category screens? The latu.net Metatags Helper module gives you the ability of dynamically including unique metatags and page titles on all your product and category screens, assisting you in meeting your Search Engine Optimization (SEO) objectives.
Easy to use, admin-friendly, well documented. Price: $59.00 Upgrade Cost: $0
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Looking for a faster, easier way to learn about Search Marketing?Search Engine Guide Editor-in-Chief Jennifer Laycock presents the first search engine marketing e-book written specifically for small business owners. Learn how to make your small business site more accessible to search engines AND your customers. - the basics of search engine marketing
- the number one rule of search engine optimization
- the number one rule of pay per click advertising
- how to set your pay per click budget
- why submitting your site isn't necessary
- how to find the search terms your customers use
- how to develop a link building strategy
- simple changes you can make to increase sales
- how to find and hire a professional
Over 90 pages of current search engine marketing information! Plus, we are taking the concept of publishing a step further. Typically when you buy a book and you have a question about the subject matter, well, you're basically out of luck. It's not like you can just ask the author your questions. When you purchase this ebook, you will be able to ask the author questions in a private section of our support forum. We don't believe your education should end when you reach the last page of the book so we've set up a private support forum where you can ask questions and discuss the book with Jennifer. Regardless of how comprehensive a book is, there will always be unanswered questions and new ways to provide explanations that will help you better understand search engine marketing. We'll be there after the sale to talk with you about our book. Plus, your purchase entitles you to FREE Lifetime Updates. As the Editor-in-Chief of Search Engine Guide Jennifer is constantly studying search engine marketing and how small businesses can use it to capture new customers and increase sales. As new information, resources and techniques become available, updates to your ebook will be provided. With FREE Lifetime Updates and a private support forum you will have the ideal search engine marketing manual. Price: $99.00 Upgrade Cost: $0
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