The ultimate in targetted e-mailing, the eTargetMailer allows you to easily reach your customers for special offers, targetted newsletters, etc. by utilizing the Order history and Customers database from your online store. The full administration interface for this Merchant Utility module makes setup and configuration simple. You can create and save any number of targetted e-mail templates, which contain specific targetting information as well as e-mail content. eTargetMailer offers many powerful targetting features, allowing you to direct your e-mails to customers who fit any number of profiles: - A minimum number of orders
- A minimum combined order total
- A minimum single-order total
- Purchase of particular qualifying product(s)
All targetting is based on either the entire Order history for your store, or a specific date range for orders. Customers who meet the profile specified in the targetting settings will receive an e-mail defined in the template, with options for specifying the Subject, From e-mail address, etc. All messages are comprised of a 'Header' content area and 'Footer' content area, as well as optional 'Product Includes' in the body area based on which qualifying products a customer has purchased. Message content in eTargetMailer? also includes powerful 'Macro' features allowing you to easily personalize your e-mails. All customer information, such as First and Last Names, e-mail addresses, etc. (for both Bill-To and Ship-To fields) can be included in message content, as well as special macros for the Number of Orders during the specified date range, the combined Order Total, and the highest Single-Order Total. The optional 'Product Includes' sections also allow extra macros representing the Product Code, Product Name, and the Quantity ordered during the specified date range. Once a template is defined and saved, a quick glance shows you when the last time a mailing was processed for that template, as well as the number of messages sent during the last mailing and the total sent overall. One click will start processing a template, automatically e-mailing all customers that match your target profile. No need to worry about timeouts either, as the eTargetMailer can easily scale to send e-mails to a theoretically unlimited number of customers. This very powerful and versatile utility can leverage your existing customer database and help encourage repeat business. A few examples of the vast options and many uses include: - e-mail all customers who bought Widget X and Widget Y, and bought more than $5,000, between January and March with a special offer
- e-mail all customers who have placed more than 5 orders in the past year with a coupon to reward them for their repeat business
- e-mail any customer who made a purchase during the past month in your store to follow-up on the sale
- e-mail any customer that bought an Acme Dynamite Kit to warn about a recall
All features are easily configured through the Admin interface. Price: $109.95 Upgrade Cost: $0
Upgrade Terms (If Any): Terms
Compatibility: MMUI/OpenUI Versions:
4.x, 4.14-4.16x (Available Compiled)
Other Module Compatibility: N/A From: E Newsletter Modules
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