What Is Urchin? Urchin 5 is a web analytics software package designed to analyze traffic for one or more websites and provide highly accurate, useful, easy-to-understand reports on-demand. Urchin and Miva Merchant Work Together 
Miva Merchant 4.21 and newer supports the ELF2 (E-commerce Logging Format v. 2), which enables Urchin 5 to analyze your shopping cart traffic in conjunction with normal site usage. Just log-in to your Miva admin system, and click: Stores -> (Arrow Next to Your Store Name) -> Logging Configuration -> e-Urchin Log (ELF2)  With Urchin's E-commerce Module, you'll get two new report sections, which give you:
E-commerce- Revenue
- Number of Transactions
- Products by Revenue
- Products by Quantity
- Products by Revenue Drilldown
- Products by Quantity Drilldown
- E-Commerce Summary
| Revenue Source- Revenue by Region Drilldown
- Revenue by City
- Revenue by Referrals
- Revenue by Search Terms
- Revenue by Search Engines Drilldown
- Revenue by Domains Drilldown
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Improve Your Site - Increase Revenue How are visitors getting to your site? How are they using your site? Are visitors converting into customers? Which marketing efforts are paying off? Urchin answers all of these questions and many more with its detailed unique visitor reports. Urchin 5 sets the bar with the most advanced visitor tracking methods in the industry. Urchin's reports allow you to optimize your website and save money by increasing the effectiveness of your marketing dollars. And Urchin 5 is the only analytics product to use Adobe's SVG technology to display stunning charts and graphs that load instantly. Change your report's date range or use Urchin's report side filters to modify the information you are viewing and Urchin's graphics update in a blink - leaving competing products in the dust. Urchin Saves You Money Urchin 5 is essential for anyone interested in the design, marketing or overall success of their website and it is the low price leader in quality web analytics. Urchin Is Rated #1 Urchin is often declared superior to the competition, even software and services costing many times as much. "The clear winner here is Urchin 5" - Search Engine Professionals. Urchin Is Smarter Urchin is the most accurate web analytics products on the market. How? By using both log files and cookie information. Urchin captures visitor parameters and true path data via the Urchin Tracking Module (UTM2), a free, client-side data collection component that transparently sends additional data back to the server and into the log file. The UTM2 uses a first-party cookie to overcome the effects of caches, proxies, and IP-recycling to provide the most accurate and complete reporting available from ANY analytics solution. Log-only systems tell half the story. ASP solutions tell the other half. Only Urchin gives you a complete picture of your websites' usage.
Price: $1390 Upgrade Cost: $0
Upgrade Terms (If Any): N/A
Compatibility: MMUI/OpenUI Versions:
4.14-4.16x (Available Compiled)
Other Module Compatibility: N/A From: Miva Merchant Add-Ons
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TAKE ON THE WORLD OF E-COMMERCE You’ve found your niche. Now you need a professional online storefront. MIVA Small Business has the streamlined solution to launch your e-business simply, quickly and cost effectively. Put yourself on the fast track
MIVA Merchant™ Fast Track gives you the high performance and strong design you want, at a price you can afford. Many e-commerce packages promise simplicity, but ours delivers. With our intuitive, web-based administration and easy-to-use features, you can start selling online instantly. Specifically designed for new online businesses, Fast Track gives you: - Simple setup in five easy steps.
- Powerful design tools, with a choice of templates or a custom look.
- Advanced catalog, customer and order management systems.
- Integrated payment and shipping calculation.
- Robust marketing features.
MIVA’s world-class solution lets new online businesses blaze a path to success. Got 10 minutes? See our demo now »
 five steps to success In just five simple steps, your new online storefront will be up and running. MIVA Merchant Fast Track makes setup easy with an appealing and intuitive interface. Step 1: Build the Store - Begin laying the foundation for your online business.
- Change your fonts, colors, layout and more for a personal touch.
- Enter a few key settings, and you’re ready to go.
Step 2: Stock the Store - Create a substantial catalog with up to 100 products in five categories.
- Add eye-catching images and compelling descriptions to make the sale.
- Control your inventory and get automatic notifications when items are running low or out of stock.
Step 3: Set Up Business - In a few keystrokes, determine the sales tax rate for customers and specify your shipping options.
- Browse MIVACentral.com for optional plug-in shipping modules.
- Make payment easy and secure with PayPal™ or MIVA Payment™ for online credit card processing.
Step 4: Run the Store - Track your best sellers, revenues, orders and storefront traffic.
- Easily manage orders, process payments and handle customer accounts.
- Add a personal touch with specially configured order confirmation emails.
Step 4: Marketing - Upsell related products at checkout or create an affiliate program to drive revenue.
- Leverage the power and focus of cost-effective Pay-Per-Click advertising through MIVA Ad Center.
- Spread the word with popular integrated services such as search engine optimization and email marketing.
KEY FEATURES & BENEFITS MIVA Merchant Fast Track’s step-by-step administration panel makes it easy to create and manage a successful online business. Easy-to-Use Administration Tools With MIVA Merchant Fast Track, creating and managing your online storefront couldn’t be easier. With a secure log-in, access the intuitive, web-based admin interface from anywhere in the world. Our software walks you through five simple steps to build, stock, setup, run and market your store. Powerful Store Design Tools MIVA Merchant Fast Track provides easy-to-use controls to design your online store. Use the built-in store template, and modify or add pages to suit your specific business needs. Simple 'Point + Click' controls allow you to specify fonts, colors, button labels, navigation bar settings, product layouts, and more. MIVA Merchant Fast Track also provides access to the HEAD tag to assist in search engine optimization. Feel free to get creative. Version history tracking records and our version recall feature enable you to experiment with your look and create alternate versions, without risk. Catalog ManagementMIVA Merchant Fast Track lets you build a substantial catalog with up to 100 products in five categories. You can also quickly assign a product to multiple categories Enter product descriptions as plain text, or enhance them with HTML. Assign thumbnail and full-size images to make your products more enticing. Product attributes can be assigned to define product characteristics, with the ability to add additional prices or weight with each attribute option. Multiple attribute display types include drop-down boxes, radio buttons and text fields. Inventory Tracking and Product Merchandising Carefully manage your inventory and receive automatic notifications when an item is low or out of stock. Display customized messages telling your customers if an item is running low or how many are left. You can even hide out of stock products from your shoppers. With our highly effective upsale feature, suggest a product at checkout based on the order total, or on specific products in the order. Seal the deal with special discounts and drive revenues with minimum order amounts or quantities. If not met, your shoppers will be asked to add more to their basket. Order Processing and Customer Management MIVA Merchant Fast Track includes a detailed order management system. Monitor your new orders and process credit right from within the admin interface. To ensure secure transactions, encrypt sensitive payment details on each order. Your customer's payment information is locked with a secret password that you create to help prevent stolen data. Send confirming e-mail messages when customers place orders. You can also receive your own e-mail notifications when new orders are received. Notification emails can also be copied to a third party for drop-shipping or other uses. With the customer management system in MIVA Merchant Fast Track your customers can create accounts, providing easy access to their account details and addresses. Shipping Calculation and Payment Processing Keep things simple with built-in flat-rate shipping. Or visit MIVA Central to select plug-in shipping modules that offer a range of shipping options. MIVA Payment offers a convenient, one-stop solution for processing credit card payments. Tightly integrated into MIVA Merchant Fast Track, MIVA Payment features advanced fraud screening, an online Virtual Terminal, and order processing directly through the MIVA Merchant Fast Track administration interface for a complete credit card processing solution. You can also integrate PayPal into your shopping basket to accept credit cards, debit cards, bank transfers and PayPal account balances. Store Data Access Import your existing product and customer data directly into MIVA Merchant Fast Track for quicker setup of your online store. With the included import utilities, quickly set product inventory levels, assign products to categories, create new customer accounts, and more. To work with your store data offline, you can conveniently export your customers, products and affiliates with built-in export tools. All of your data is exported to a secure location on your website. Affiliate Programs and Marketing Services Drive traffic and sales with an affiliate program. Our built-in affiliate tracking system lets you reward your affiliate partners based on order traffic, customers referred, or both. The simple affiliate management system tracks their earnings and payouts. Meanwhile, your partners can monitor their earnings, retrieve store links and banners, and view your program agreement. MIVA also offers additional marketing services, which are available through the MIVA Merchant Fast Track admin interface: - Fully integrated, MIVA Ad Center offers online search advertising, powered by the MIVA Performance Marketing Network.
- Take advantage of MIVA Submit, a suite of search engine optimization and web presence enhancement tools.
- Coming soon, you will be able to work seamlessly with MIVA Mailer, our mailing list management and email distribution system.
Documentation and Support MIVA Merchant Fast Track links directly to our comprehensive online Help Center. Scan the detailed, easy-to-browse table of contents for quick answers. A glossary provides quick explanations of e-commerce terms. Our active MIVA Community Forums provide essential support for online businesses using MIVA Merchant Fast Track. This valuable resource lets you share ideas, build skills and get even more out of your e-commerce solution. Software developers and store designers create innovative new modules to extend the functionality of your store. These are available at MIVA Central, along with books, tutorials, and training from an array of knowledgeable providers. Finally, MIVA offers expert support and training. With MIVA Service Club, experienced professionals work with you on the phone or by e-mail to help you achieve e-commerce success. Price: $595.00 Upgrade Cost: $0
Upgrade Terms (If Any): N/A
Compatibility: N/A Versions:
5.x+
Other Module Compatibility: N/A From: Miva Merchant Licenses
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Unleash the Power of MIVA Merchant 5! This official book on MIVA Merchant 5 provides step-by-step instructions an examples, providing complete walk-throughs of everything the back end has to offer. Learn how to: - Add Categories, Products, via the admin and via flat file
- Configure Upsales based on related items and order subtotals
- Manipulate the store's look and feel using STORE MORPH TECHNOLOGYTM and the Power of Templates
- Configure Shipping and Payment Options
- Perform necessary maintenance
- Log and view stats on your customers' movements throughout the store
- Expand savings and exclusive products to customers using Price and Availability Groups
- Work and build offline using MIVA Mia
The all new, revamped book follows MIVA Merchant to the next level - version 5!
Additional Features: ALL original owners of this book will get one free year of membership for documentation updates, along with monthly updates on tips and tricks for Miva Merchant 5. These valuable PDF docs will give further insight into running your Online store with Miva Merchant, with primary focus on version 5. Price: $49.95 Upgrade Cost: $0
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Compatibility: MM5 Versions:
5.x
Other Module Compatibility: N/A From: Support Tutorials for Miva Merchant
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SAVE $5 through September 30! Regular Price: $19.95 By popular demand, author Pamela Hazelton has now offered up a guide based on her many presentations at each year's Miva Conference! Making the BEST Out of Your Online Store is a complete guide explaining the core process of analyzing your Online store for usability and shopability. This 70+ page eBook (in PDF format) explains the process of analyzing your store and details what to look for.Learn from an expert.
Ms. Hazelton has analyzed hundreds of Online stores, for both small businesses and major corporations, providing insight into making visitors' shopping experiences foolproof. You can have the best marketing campaign, but if you're store isn't foolproof, you will never realize the full monetary potential.
You'll learn: - How to look at your store through your visitors' eyes.
- How product descriptions and images affect your sales.
- How navigation can make or break a store.
- Common mistakes most Online stores (beginners and legends) make, and what to do about them.
- How to guide customers through the checkout process.
- Why what you like about your store may not work.
- How to look outside of the box.
This in-depth guide uses real Online store sites as examples, explaining how specific implemented changes have helped their business. Limited Time Special: This guide is available free with the pre-order of the upcoming Official Miva Merchant book: E-commerce Made Easy. Price: $14.95 Upgrade Cost: $0
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Compatibility: MMUI/OpenUI Versions:
1.x, 2.x, 3.x, 4.x, 4.14-4.16x (Available Compiled)
Other Module Compatibility: N/A From: Miva Merchant Add-Ons
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Follow the big dogs! Now Miva Merchant can remember your customers just like the big name e-commerce sites on the web. When logging in, customers can choose to have your store remember their login information. Then, the next time they visit your store, Miva Merchant will automatically log them in! Customer logins can be remembered for any number of days, and the text on the login page can be customized to fit your needs. See the slideshow for more details. Note: This module will only work if the non-secure and secure portions of your store use the same domain name. Thus, you must not be using a shared SSL certificate. Additionally, if you use a prefix (such as "www.yourdomain.com" instead of just "yourdomain.com") then the same prefix must be used by both the non-secure and secure portions. Contact us if you need assistance to determine if your settings allow use of this module. Price: $24.97 Upgrade Cost: $13
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Compatibility: OpenUI Versions:
3.x, 4.x, 4.14-4.16x (Available Compiled)
Other Module Compatibility: N/A From: Store Features Modules
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The HitsLink Integration Module enables HitsLink to track your Miva Merchant sales by logging the Order ID and Total of each order. You must have a valid HitsLink account with E-Commerce tracking to use their sales tracking system. Price: $39.95 Upgrade Cost: $0
Upgrade Terms (If Any): N/A
Compatibility: MMUI/OpenUI Versions:
4.14-4.16x (Available Compiled)
Other Module Compatibility: N/A From: Store Statistics Modules
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This guide will walk you through installing and configuring Miva Mia for working offline with Miva Merchant. An understanding of Miva Merchant and how it works is assumed. A basic troubleshooting section is also included. Written by the author of E-commerce Made Easy: The Official Guide to Miva Merchant. Price: $4.95 Upgrade Cost: $0
Upgrade Terms (If Any): N/A
Compatibility: MMUI/OpenUI Versions:
2.x, 3.x, 4.x, 4.14-4.16x (Available Compiled)
Other Module Compatibility: N/A From: Support Tutorials for Miva Merchant
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Unleash the power of the OpenUI! If you think the OpenUI just makes installing and using third-party modules easier, think again. The OpenUI is chock full of additional features, including Administrative enhancements, right and left columns, credit card hacking security and the use of tokens to display data and perform functions. OpenUI Made Easy walks you through all the features and gives a primer on the concept and usage of OpenTokens. Examples of common token usage are given to further explain the process. This 70+ page PDF is all you need to get started. Tried and testing by Miva Merchant books author Pamela Hazelton. NOTE: This book is not designed for developers. It is for the average user who needs a clearer understanding of OpenUI Features. While tokens are covered, it does not go into actual module development. Also, an understanding of how Miva Merchant works is assumed. Total beginners should first learn Miva Merchant with E-Commerce Made Easy: The Official Guide to Miva Merchant. Price: $29.95 Upgrade Cost: $0
Upgrade Terms (If Any): N/A
Compatibility: OpenUI Versions:
4.x, 4.14-4.23x (Available Compiled)
Other Module Compatibility: N/A From: Support Tutorials for Miva Merchant
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Security is the most important factor when running an online store. Many users think an SSL certificate is all it takes - WRONG! Miva-guru Ivo Truxa offers up this guide on securing your workstation, network and other aspects of Miva Merchant itself. A must for anyone administering a Miva Merchant store, it's chock full of information and resource links for providing and maintaining the most secure environment possible for both your customers and your business. Downloadable PDF format. This e-book is included in E-Commerce Made Easy: The Official Guide to Miva Merchant. Price: $14.95 Upgrade Cost: $0
Upgrade Terms (If Any): N/A
Compatibility: MMUI/OpenUI Versions:
1.x, 2.x, 3.x, 4.x, 4.14-4.23x (Available Compiled)
Other Module Compatibility: N/A From: Support Tutorials for Miva Merchant
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